Content Management Strategies Conference 2006

December 19th, 2005 - 
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Content Management Strategies Conference 2006

Content Management Strategies Conference 2006 – http://www.cm-strategies.com/

Are you

  • rolling out an enterprise-wide content management system?
  • reusing content to decrease the costs of global product deployment?
  • considering a move to DITA?
  • managing content in an operations environment?
  • producing multiple media from a single source of content?
  • wondering how you are ever going to find enough time to do everything that needs to be done in your publications organization?

Join colleagues who are leading the move to component information management at the 8th Annual Content Management Strategies conference. Learn the practical ins and outs of moving into content management. Take control of selecting the best tools for your working environment. Learn about the best practices that have made others successful.

CMS 2006 brings you three essential tracks—management, technical, and DITA, plus a new user- and vendor-coordinated demo track. Find out how Autodesk, AwwaRF, Siemens, Salesforce.com, IBM, IXIASOFT, Information Builders, Unisys, HP, Microsoft, Lucent, Cisco, Kohler, Lexmark, and others have actually planned and implemented XML-authoring and content management systems. Learn from key strategists in content management at Arbortext, Blast Radius, Vasont Systems, Percussion Software, Idiom Technologies, Quadralay Corporation, AuthorIT, Trisoft, and Innodata Isogen. At CMS, you’ll find a returning community of information developers and publishers who value building and managing core content as much as its presentation and delivery.

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Content management, Events, General, Webmaster tools

Blogging – for corporate newbies

December 15th, 2005 - 
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You may have heard of weblogs or just plain and simple: ‘Blogs’. But what is a blog and how does it work? In other words – what is this new online buzzword really all about?

Today only surprisingly few corporate executives use blogs as a way to communicate with their customers. But it’s a fact that blogs are here to stay in regards to online communication, and it’s a fact that more and more corporate executives discover the possibilities within this new way of communicating with the customers.

But what is a blog? In short a blog is a web-based commentary site often written in a first-person and conversational manner. This is done to connect with the customers online and to successfully reach corporate communications and marketing goals. Whenever a message is posted on the site, the customers can respond and get an answer back from the company on the topic in question. It’s simply a way of communicating directly – and very fast – with the customers. And it’s a brilliant way to learn a lot about the demands and expectations of your customers: How do they perceive you? What do they think about your products? What do they need from you?

With blogs you can enhance your brand visibility and credibility. You personalize your company by giving it a human, direct voice – a voice that the customers can “talk to” 24-7. You also achieve customer intimacy by speaking directly to them, and have them come right back with suggestions or complaints.

The written material made available on a blog is called a post. It can be linked easily to other information on the Internet, for example other blogs, a company website, photos, videos or audio files. The information on a blog is indexed by search engines such as Google or Yahoo, and is therefore in many cases a far more effective way of communicating compared to the traditional forms of corporate communications.

Posted in:
Content management

The world’s no.1 event for online content and information

November 14th, 2005 - 
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Online Information is the only event that gives you the knowledge to harness information resources for competitive advantage, and information management solutions for improved business performance.

Absolutely one of the places to be if you into information management, content management, searchengines and the like.

Would love to be there, but probably won’t. Anyone, feel free to post experiences if you were there.

http://www.online-information.co.uk/

Posted in:
Content management
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